Business Category: Pediatrics
Children’s Health Virtual Care is a telemedicine service offered by Children’s Health, a prominent pediatric healthcare system in Texas. It is an established program, having provided remote healthcare services since 2014.
Business model
The virtual care model is designed to expand access to high-quality pediatric healthcare by leveraging video and mobile technology. Key aspects of the business model include:
- Expansion of services: The virtual platform allows Children’s Health to increase its service area and patient volume without requiring new physical clinic locations.
- Convenience and accessibility: By bringing care directly to the patient, either at home or in a participating school, the service caters to families’ busy schedules and reduces the burden of travel, especially for patients in underserved or rural areas.
- Targeted offerings: The service provides specialized virtual care programs to address specific needs and market demands, including 24/7 urgent care and behavioral health support.
- Strategic partnerships: Children’s Health partners with schools to deliver care directly to children through its School-Based Telehealth Program and the Texas Child Health Access Through Telemedicine (TCHATT) program. The program also leverages school nurses to facilitate virtual visits.
- Efficient use of resources: By rerouting non-emergency patient traffic from the emergency room to more cost-effective virtual care, the business model increases efficiency within the health system.
- Technology-forward approach: The business relies on a secure, in-house app and web portal for scheduling and conducting virtual appointments, ensuring HIPAA compliance and a high-quality patient experience.
Services and revenue streams
Children’s Health Virtual Care generates revenue through a fee-for-service model for its consultations.
- Virtual visit urgent care: This 24/7 service treats a variety of minor illnesses and injuries for a flat fee of $67.
- Virtual behavioral health visits: Offers mental and emotional support from licensed counselors and practitioners.
- School-based telehealth program: Provides medical care to children directly at school, leveraging state funding mechanisms like Medicaid waivers to cover costs.
- Virtual specialty clinics: Allows patients to connect with specialists for follow-up appointments and consultations via video.
- Insurance billing: The service bills commercial insurance and Medicaid, with varying levels of copay depending on the plan. No student is turned away for lack of insurance, and discounts are available for uninsured families.
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1935 Medical District Drive
Dallas
Texas
75235
United States
Dallas
Texas
75235
United States